tutor2u | Choice Architecture (Behavioural Economics)

Study Notes

Choice Architecture (Behavioural Economics)

Level:
AS, A Level
Board:
AQA, Edexcel, OCR, IB

Last updated 4 Jul 2018

What is choice architecture?

Choice architecture describes how the decisions we make are affected by the layout / sequencing / and range of choices that are available. According to Behavioural economists Richard Thaler and Cass Sunstein, policy makers can help by paying close attention to such factors as the framing of choices and the default options—this is the idea known as choice architecture.

Behavioural Economics Choice Architecture - revision video

View our full revision video playlist on Behavioural Economics:

https://www.youtube.com/playli...

Recommended

Exam support for 2022

Online Grade Booster Courses for A-Level Exams in May & June 2022

Exam technique, advance information support, live revision and more from the tutor2u subject specialist teams

Enrol now

© 2002-2022 Tutor2u Limited. Company Reg no: 04489574. VAT reg no 816865400.