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Study Notes

Business Pricing Strategies

A Level
AQA, Edexcel, OCR, IB

This note provides an overview of different business price strategies. Remember that many pricing strategies are open to businesses in markets where they have some pricing power. Keep in mind too that their strategies will depend on the actions of other firms (game theory might be used if you are discussing an oligopoly)

Revision Video: Business Objectives and Pricing Strategies

Business Pricing Strategies - revision video

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