Final dates! Join the tutor2u subject teams in London for a day of exam technique and revision at the cinema. Learn more

In the News

Business economics: Can Uber ever be profitable?

Geoff Riley

9th August 2019

Uber is a rapid-growth platform business operating mainly in the ride-share and food delivery markets. But don't confuse fast growth with profits! Their latest quarterly losses are huge!

It targets increasing and then protecting market share rather than short term profitability. Indeed, at the time of their launch on the US stock market, their prospectus said that the business might never make a profit.

The company launched on the US stock market via an IPO (initial public offering) - Uber listed at $45 per share and the share issue raised over $8 billion. In May 2018, the business had a market capitalisation of $72 billion.

However, the share price of Uber has rarely reached the opening price since then. Despite - or perhaps because of their focus on fast growth - Uber continues to make heavy losses and drain cash.

Uber has more than 90 million active monthly users and a truly global platform, yet Uber’s losses were more than $3.7bn in the year to March 2019. In 2018, 5.2 billion people rode an Uber. In each of those trips, the company lost an average of 58 cents.

Is their business model anywhere close to being sustainable? The company is in fierce competition with its rival Lyft and is investing heavily on a range of newer businesses including food delivery, Uber Eats, and freight services.

In an attempt to cut their fixed costs and make operations more efficient, Uber recently announced it was laying off one-third of its 1,200-person marketing department. Some of their other main operating costs - apart from payments made to drivers - include research and development spending, fees to Amazon Web Services for using their cloud computing resources, alongside a huge team of software engineers.

Uber “employs” around four million drivers worldwide and operates in more than sixty countries. But in several they face strong regulatory challenges which have threatened a loss of licence to operate. There are also tensions with many of their drivers over wages and other conditions of employment. In some cities, Uber drivers have gone on strike complaining of poverty wages.

Geoff Riley

Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.

© 2002-2024 Tutor2u Limited. Company Reg no: 04489574. VAT reg no 816865400.