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3.2.1. Sales Maximisation (Edexcel A-Level Economics Teaching PowerPoint)


Last updated 28 Aug 2023

Here is a simple, editable PowerPoint covering the content of Unit 3.1.2 on Sales Maximisation as a business objective.

Sales maximisation focuses on generating the highest possible level of sales within a given period perhaps as part of a wider objective of growing market share and/or building a brand

As sales increase, a business may be able to take advantage of economies of scale, leading to lower average costs. This could potentially enhance the business's profitability in the long run.

Strong sales figures can attract investor interest and make it easier for a business to secure financing for growth and expansion.

Sales maximisation occurs when price per unit = average cost

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