Economics

In the News

Unilever snaps up snack brand Graze

5th February 2019

A conglomerate merger, I suspect, as consumer goods giant Unilever looks to expand its portfolio of snack foods, purchasing the Graze brand, as it looks to move into healthier markets.

However, it is interesting to see that Unilever are keen to allow the existing management to manage the business, as they did with Ben & Jerry's.

Unilever boosts snack business with purchase of UK's Graze https://t.co/sBntRUfgvD pic.twitter.com/gVCtvSuTel
— Reuters Business (@ReutersBiz) February 5, 2019

Revealed: Unilever’s new chief executive, Alan Jope, has clinched the first deal of his tenure by agreeing to pay £150m for Graze, the snacking brand. Price is exactly half the original valuation mooted when the business was put up for sale. https://t.co/6QCckm6jXy
— Mark Kleinman (@MarkKleinmanSky) February 5, 2019

Unilever swallows healthy food startup Graze https://t.co/OTvSYWzKOL via @CityAM
— Paul Morris (@Paul___Morris) February 5, 2019

Graham Watson

Graham Watson has taught Economics for over twenty years. He contributes to Tutor2U, reads voraciously and is interested in all aspects of Teaching and Learning.