In the News
Unilever snaps up snack brand Graze
5th February 2019
A conglomerate merger, I suspect, as consumer goods giant Unilever looks to expand its portfolio of snack foods, purchasing the Graze brand, as it looks to move into healthier markets.
However, it is interesting to see that Unilever are keen to allow the existing management to manage the business, as they did with Ben & Jerry's.
Unilever boosts snack business with purchase of UK's Graze https://t.co/sBntRUfgvD pic.twitter.com/gVCtvSuTel
— Reuters Business (@ReutersBiz) February 5, 2019
Revealed: Unilever’s new chief executive, Alan Jope, has clinched the first deal of his tenure by agreeing to pay £150m for Graze, the snacking brand. Price is exactly half the original valuation mooted when the business was put up for sale. https://t.co/6QCckm6jXy
— Mark Kleinman (@MarkKleinmanSky) February 5, 2019
Unilever swallows healthy food startup Graze https://t.co/OTvSYWzKOL via @CityAM
— Paul Morris (@Paul___Morris) February 5, 2019
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