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Understanding Prices - Why Hasselblad Cameras Are So Expensive

Graham Watson

9th August 2021

Another excellent Business Insider look at a luxury good - this time the Hasselblad camera.

But it's also interesting from the perspective of the history of the camera - the price of Hasselblad's digital cameras have seen significant price increases, largely as a result of the expense of the digital sensor at the back of the camera.

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