Blog
Labels are for cans not for people
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Geoff Riley
12th July 2015
A summer hat tip to behavioural economist Paul Craven for highlighting the many behavioural biases addressed in this brilliant advert for Coke.
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Behavioural Economics: Smoking Kids
23rd June 2012
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Why you shouldn't copy your classmates!
16th May 2015
Behavioural economics: making poor financial decisions
2nd February 2016
Dual System Theory (Behavioural Economics)
Study Notes
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Can loss aversion improve exam results?
10th April 2017
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What snowstorms tell us about economic behaviour
8th March 2018