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Go Ahead Punk IPA - Make my Day!

Geoff Riley

6th November 2015

Brewdog is one of those case studies in small business growth that offers so many rich contextual examples for students - their distinctive approach to craft brewing, novel fund raising, move towards vertical integration at retail level - there is so much to explore and this blog from Will King (aka King of Shaves) is superb on some of the parallels.

Geoff Riley

Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.

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