Final dates! Join the tutor2u subject teams in London for a day of exam technique and revision at the cinema. Learn more

Study Notes

Strategic Drift

AQA, IB, Eduqas

Last updated 7 Jun 2018

Strategic drift happens when the strategy of a business is no longer relevant to the external environment facing it.

Revision Video on Strategic Drift

© 2002-2024 Tutor2u Limited. Company Reg no: 04489574. VAT reg no 816865400.