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Flexiblility is the Key to Strategy in Volatile External Environment

Jim Riley

24th January 2016

Meet Muhtar Kent, the CEO of Coca-Cola. Speaking with CNN's Richard Quest, Kent argues that a flexible strategy is the best way to run a multinational business where there are plenty of opportunities, but also many threats.

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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