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In the News

Can Brewdog sustain their breakneck growth?

Geoff Riley

31st August 2017

Brewdog is a fast-growing craft beer business with a growing legion of loyal customers many of whom have made an equity stake in the idea. Last week Brewdog announced that twenty per cent of their annual profits will be distributed each year - 10 per cent to charity and 10 per cent to their employees - through a new Unicorn Fund.

But can the rapid growth be maintained after a decade of Dog?

This analysis piece from FT Alphaville cites some reasons why the fast growth rate might be difficult t sustain.

The United States looks key to their future expansion with a new brewing plant in Ohio

Geoff Riley

Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.

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