tutor2u | Segmentation, Targeting and Positioning (Marketing)

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Segmentation, Targeting and Positioning (Marketing)

AS, A Level
AQA, Edexcel, OCR, IB, Eduqas, WJEC

Last updated 22 Mar 2021

The STP (segmentation, targeting & positioning) model of marketing strategy is explained in this revision video.

Marketing: Segmentation - Targeting - Positioning


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