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Financial Methods of Motivation | A Second Pay Rise This Year Makes Lidl the Highest-Paying Supermarket (For Now)

Jim Riley

22nd September 2022

It looks like there is plenty of competition in the UK supermarket. Competition to pay the best wages, that is.

The Guardian reports here on Lidl's latest pay rises which average between 10-14% depending on the employee's role.

Pay rates also vary depending on the location of each Lidl store.

For example, hourly pay for the most junior staff will increase from £10.10 per hour to £10.90 per hour outside London and from £11.30 to £11.95 within the M25 that circles London.

It is estimated that the extra "cost" of these pay rises is almost £40million per year.

However, from a business point of view, it has to make commercial sense.

There is a labour shortage in many industries and markets in the UK, particularly for roles that are traditionally low-paid.

This is turn is leading to a round of pay increases and other new non-financial benefits, such as free food vouchers, which the supermarket groups are offering in an attempt to minimise labour turnover.

And as we approach the crucial festive trading period for supermarkets, it has never been more important to retain staff.

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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