Enrichment
Measuring the impact of political advertising on TV in the US
Ruth Tarrant
7th February 2016
This week's Economist contains an impressively-researched data chart, showing the relationship between the number of political TV ads (both positive and negative adverts) and the impact that those adverts have on gains (or losses) in the polls.
Ruth Tarrant
Ruth has been an enthusiastic Head of Economics and Politics for many years, having taught in a variety of schools and at university level. She is also a Senior Examiner. Ruth is passionate about boosting the quality of teaching and learning across all subjects in schools and colleges.
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