Enrichment
Sunseeker Rides the Waves of Demand for Luxury
Jim Riley
18th January 2016
Here's a short video case study that provides a great example of how a business can position itself in a distinctive niche market.
- Business
- Blog
- Enrichment
- Target market
- Niche market
- Market positioning
- Strategic positioning
- Income segmentation
Jim Riley
Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.
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