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In the News

Product Life Cycle & Innovation: Can Apple's Keyless Keyboard Reverse the PC Decline Phase?

Jim Riley

11th April 2016

Apple has filed a patent application in the US to introduce a keyless keyboard. Why? Is this an attempt to reverse the steady long-term decline in global shipments of desktops and laptops?

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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