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Organisational Culture: The "Business of Business is People"

Jim Riley

6th May 2015

Here is one of my all-time favourite video clips for business studies, featuring one of my business heroes - Herb Kelleher.

Herb who? You might not have heard of Herb Kelleher. However, I highly recommend that you take a little time to find out more about him and the business he founded - Southwest Airlines. It is a fantastic example of a business which has identified organisational culture as a source of sustainable competitive advantage.

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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