Economics
Student Videos
Loss Aversion (Behavioural Economics)
- Level:
- A Level, IB
- Board:
- AQA, Edexcel, OCR, IB, Eduqas, WJEC
Last updated 2 Feb 2019
The basic idea behind loss aversion is that people feel losses much more than gains. People do not treat gains and losses in a linear way!
Let's hear about prospect theory and loss aversion from a Nobel prize winner in economics - Professor Robert Shiller.
loss aversion applies in macro terms - countries that undergo recessions see big wellbeing loss, even when growth brings limited benefits. Ppl value stability pic.twitter.com/6eGDNLCLLt
— Rob Macquarie (@RJMacquarie) January 26, 2019
View our full playlist of revision videos on behavioural economics over on the Tutor2u Youtube Channel:
You might also like
Behavioural Economics - Clear The Deck Key Term Knowledge Activity
Quizzes & Activities
Tim Harford on Loss Aversion
31st May 2016
Ticket prices, fairness and behavioural economics
18th February 2016
Behavioural and Neo-Classical Economics (Revision Essay Plan)
Practice Exam Questions
Assumptions in Economics
Study Notes
Shopper happy to shun ultimatum offers
7th April 2017
Recommended
Exam support for 2022
Online Grade Booster Courses for A-Level Exams in May & June 2022
Exam technique, advance information support, live revision and more from the tutor2u subject specialist teams