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Student videos

Quantitative and Qualitative Marketing Research

  • Levels: GCSE, AS, A Level, IB, BTEC Level 3, BTEC Tech Award
  • Exam boards: AQA, Edexcel, OCR, IB, Eduqas, WJEC

The difference between quantitative and qualitative marketing research is explained in this revision video.

Quantitative and Qualitative Marketing Research

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