In the News
Will Roy's Rolls come a cropper?
Knead a perfect soap case study for the business classroom? Today's breaking news fits the bill! Analyse two ways in which Roy's Rolls could respond to the increase in competition.
Coronation Street's set is being extended to include a Co-Op and a Costa in a product placement deal. Roy managed to overcome the commercial challenges of Bettabuys & Rita’s Shack but will the national giants claim another victim? And how long before the Rovers becomes a Spoons?