Blog
The Problems at McDonald's - From the Inside
17th September 2015
This has to be one of the best business articles I've ever come across for A Level students. In a detailed investigation of the problems faced by McDonald's in the US, Bloomberg Business talks to a former McDonald's franchisee who by his own admission has "ketchup in his blood". What follows is a damning indictment of McDonald's business strategy in recent years and the effect it has had on the day-to-day operations of its franchisees. Absolute business gold dust.
Jim Riley
Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.
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