In the News
Starbucks Strategy: "Growth is Not a Strategy"
![](https://tutor2u-net.imgix.net/user-photos/host-jimriley.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=100&q=80&w=100)
Jim Riley
11th April 2016
What a fantastic quote from Howard Schultz, the CEO of Starbucks, in this new interview with CNN Money.
"Growth should not be a strategy", says Schultz. "Growth should be an outcome".
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