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Starbucks Strategy: "Growth is Not a Strategy"

Jim Riley

11th April 2016

What a fantastic quote from Howard Schultz, the CEO of Starbucks, in this new interview with CNN Money.

"Growth should not be a strategy", says Schultz. "Growth should be an outcome".

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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