In the News

Protecting a Brand | Lidl Management Will Be Hopping Mad at This

Jim Riley

29th September 2022

Lidl is in meltdown. Well, to be more precise, its Lindt-like chocolate bunnies will soon be in meltdown.

The Guardian reports here on the judgement handed down by a Swiss court in favour of chocolate maker Lindt.

After prolonged and costly legal battles, the judge has ordered Lidl to destroy its remaining stock of foil-wrapped chocolate bunnies, stating that Lindt deserves protection from copycat products.

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

© 2002-2022 Tutor2u Limited. Company Reg no: 04489574. VAT reg no 816865400.