Main menu For students For teachers Explore our subjects Student events & courses

Explore

More for students
Sign in

Teaching Business

In the News

Nestlé's Gold Blend gambit

Geoff Riley

11th March 2018

Share this content:

Consumer demand for premium coffee has grown strongly in recent years. How is Nescafe responding to changing market preferences for soluble coffee granules?

Nestlé's Gold Blend gambit
Share this content:

Geoff Riley

Geoff Riley FRSA has been teaching Economics for nearly forty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD and Revision conferences in the UK and overseas.

@tutor2uGeoff

You might also like

Pasta La Vista | Activity | AQA A-Level Business (2026) | Unit 3.1.3

Teaching Activities

Marketing Objectives and Planning (Unit 3.1.3) PowerPoint for AQA A-Level Business (2026)

Teaching PowerPoints

54321 Knowledge Retrieval Activity (AQA A-Level Business) - 3.3 Marketing Management

Teaching Activities

54321 Knowledge Retrieval Activity - Edexcel Theme 1 (Marketing)

Teaching Activities

3.3.4 Using the Marketing Mix

Teaching PowerPoints

Place in the Marketing Mix - GymShark opens a flagship store

6th December 2021

IKEA to sell replacement parts to distance itself from 'disposable' image

26th January 2021

Marketing and brand image: Burberry looks to target a younger audience through ad campaigns with Marcus Rashford

20th January 2021