Main menu For students For teachers Explore our subjects Student events & courses

Teaching Business

In the News

Is this the world's ultimate brand collaboration?

Geoff Riley

3rd July 2017

Share this content:

No I don't mean Tutor2u and Nandos - although that sounds tasty enough! Last week Louis Vuitton came together with with cult NY streetwear disruptive fashion label Supreme by dropping items for sale at seven pop-up shops around the world. The power of social media and the impact of scarcity bias led to thousands of shoppers queuing up to buy what was put in danger of sale.

Share this content:

Geoff Riley

Geoff Riley FRSA has been teaching Economics for nearly forty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD and Revision conferences in the UK and overseas.