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Asda launches 'greener price' promise and sustainability store

Graham Watson

20th October 2020

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A genuine commitment to more environmentally-friendly retail or virtue-signalling?

Concern for corporate social responsibility or profit-maximising? Asda is looking for greener methods of selling, promoting sustainability. A “live” trial will be monitored in Leeds, with customers asked to give feedback on the various schemes that could be a model for other stores. Loose fruit and veg are to cost no more than when wrapped.

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Graham Watson

Graham Watson has taught Economics for over twenty years. He contributes to Tutor2U, reads voraciously and is interested in all aspects of Teaching and Learning.

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