Study Notes

Satisficing behaviour by businesses

Level:
A Level, IB
Board:
AQA, Edexcel, OCR, IB, Eduqas, WJEC

Last updated 14 Apr 2019

Satisficing behaviour is an alternative business objective to maximising profits. It means a business is making enough profit to keep shareholders happy or it's sufficient for investors to maintain confidence in the management they appoint.

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