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Will free air tickets become the norm?

Graham Watson

27th November 2016

There's never a dull moment when Michael O'Leary's involved. This article looks at how he envisages the future of the airline industry and a possible new business pricing model for Ryanair, based on the premise that flights will be free but that the company will make its money by getting a share of the airport revenues that its passengers generate.

Of course, Mr.O'Leary puts it in fruitier terms - but it is an interesting idea. Spoiler - part of the idea is linked to the fact that the Pret a Manger at Stansted is the third highest-grossing outlet of their entire chain in the UK!

Graham Watson

Graham Watson has taught Economics for over twenty years. He contributes to Tutor2U, reads voraciously and is interested in all aspects of Teaching and Learning.

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