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Unit 3 Micro: How Did Amazon Get To Be So Powerful So Quickly

Ben Christopher

9th July 2012

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Great Infographic below and found here outlining the scale of Amazon’s market penetration (One third of all internet shopping is done through Amazon - More than $48 billion in revenues in 2011) and how they achieved it. Some nice examples for A2 students for Unit 3 of abuse of monopoly and monopsony power. An obvious question may ask why the regulators haven’t been involved before now - by the looks of things, it’s just a matter time!

Amazon

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Ben Christopher

Now teaching in Dubai.

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