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The Psychology of Scarcity

Geoff Riley

7th July 2014

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Sendhil Mullainathan (Harvard) summarises his keynote lecture at the RES conference 2014Harvard Professor Sendhil Mullainathan, one of the leading economists in the field of behavioral economics, has recently released a new book with Princeton cognitive psychologist Professor Eldar Shafir entitled Scarcity: Why Having Too Little Means So Much.

See also his recent TED talk on behavioural nudges

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Geoff Riley

Geoff Riley FRSA has been teaching Economics for nearly forty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD and Revision conferences in the UK and overseas.

@tutor2uGeoff

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