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How motorists are saving fuel – elasticity of demand

Jim Riley

9th March 2011

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Here is a great article to use for a lesson on elasticity of demand. We all know that demand for petrol is inelastic as it is a necessity, but as prices keep on increasing, people are starting to go to greater lengths to reduce their consumption.

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.