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Blog

How firms compete - Singing sandwich

Jim Riley

7th June 2010

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Here are three examples from today’s news of firms using innovation to compete. I think the features on the new iPhone and long lasting lettuce are good ideas but I’m not too sure about the singing sandwich!

New iPhone

Singing sandwich

Lasting lettuce

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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