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Data Starter: The cross elasticity of demand for butter and margarine in the US

Elizabeth Veal

3rd March 2026

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By how much does the demand for margarine change when the price of butter increases in the USA?

In the US butter and margarine markets, it is found that when the price of butter increased from $2.25 to $2.63, the quantity of margarine demanded increased from 310 thousand packs per week to 350 thousand packs per week.

Sources: https://www.statista.com/stati...;

Using this data, answer these calculation questions:

  1. Calculate the cross price elasticity of demand (XED) between butter and margarine in the USA.
  2. Explain what the sign and size of your answer indicate about the relationship between butter and margarine.

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Elizabeth Veal

Liz has taught Economics for over 25 years, including several years as Head of Economics at leading schools.