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Dan Ariely’s new book - the Upside of Irrationality

Geoff Riley

21st May 2010

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Dan Ariely’s new book “The Upside of Irrationality” is now available in the UK and is bound to be popular with students and teachers as a great summer read! The first chapter is about procrastination - I plan to read it this afternoon ..... or perhaps I will put it off until tonight ..... or Sunday…

Dan is quoted in this fascinating article in the New York Times from earlier this month about the behaviour of early-adopters of new technology products

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Geoff Riley

Geoff Riley FRSA has been teaching Economics for nearly forty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD and Revision conferences in the UK and overseas.

@tutor2uGeoff

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