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A Video Introduction to Behavioural Insights

Geoff Riley

15th July 2014

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For students and teachers interested in behavioural insights this short video from the behavioural insights team in New South Wales provides a good introduction to some of the behavioural nudges employed to influence choices. Behavioural insights draws on research into behavioural economics and psychology to influence choices in decision-making. By focusing on the social, cognitive and emotional behaviour of individuals and institutions.

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Geoff Riley

Geoff Riley FRSA has been teaching Economics for nearly forty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD and Revision conferences in the UK and overseas.

@tutor2uGeoff

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