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£10 off per goal – World Cup promotions

Jim Riley

9th May 2010

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A TV price war has started ahead of the Wold Cup next month as high street retailers try to entice consumers to upgrade their television. Currys have come up with the most interesting promotion, offering ten pound off every time England scores a goal. Do your students think this is a good idea? Click read more for some stats that will help them decide.

This is a really good example of a company using promotions to compete

Average goals scored by England in previous World Cups - 5.3 goals
England in 1966 – 11 goals
Hungary in 1954 – 27 goals!

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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