Quizzes & Activities
Segmentation, Targeting and Positioning (STP)
- Level:
- AS, A-Level
- Board:
- AQA, Edexcel, OCR, IB
Last updated 22 May 2017
The core concepts of marketing segmentation, targeting and positioning are explored by the questions in this A Level Business revision quiz.
Related Study Notes
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Segmentation, Targeting and Positioning (Marketing)
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Niche Markets and Mass Markets
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Target Market
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Data Mining
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Market Positioning
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Bowman's Strategic Clock (Strategic Positioning)
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