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Study Presentations

Analysing Marketing Data (Revision Presentation)

Level:
AS, A-Level
Board:
AQA, Edexcel, OCR, IB

Last updated 22 Mar 2021

In this revision presentation, some core concepts of marketing data analysis are introduced. The presentation introduces topics such as test marketing, calculation of moving averages, extrapolation, correlation and qualitative methods of marketing forecasts (hunch & delphi).

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