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Analysing Marketing Data (Revision Presentation)
- Level:
- AS, A Level
- Board:
- AQA, Edexcel, OCR, IB
Last updated 22 Mar 2021
In this revision presentation, some core concepts of marketing data analysis are introduced. The presentation introduces topics such as test marketing, calculation of moving averages, extrapolation, correlation and qualitative methods of marketing forecasts (hunch & delphi).
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