Internal and External Influences on Marketing Objectives
- Levels: GCSE, AS, A Level, IB, BTEC Level 3, BTEC Tech Award
- Exam boards: AQA, Edexcel, OCR, IB, Eduqas, WJEC
The key internal and external influences on marketing objectives are outlined in this topic video.
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- Business
- Student videos
- Marketing
- Campaign testing
- Marketing planning
- Marketing mix
- Marketing plan
- Marketing strategy
- Marketing objectives
- Ambush marketing
- Marketing orientation
Geoff Riley
Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.
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