In the News
World's Most Valuable Brands
26th September 2017
Slightly galling that Tutor2u has once again narrowly failed to make the world's top ten - but who is in Interbrand's Premier League for 2017?
More detail available here from the Interbrand web site
Here is a neat map showing the most valuable brands by country
You might also like
Brands and Branding: Introduction
Study Notes
Brand Heroes of Successful Entrepreneurs
1st September 2015
Market Research Drives a Rebrand of Coca-Cola Zero
19th April 2016
Can Lynx Weave Its Magic on Older Men?
13th January 2016
Fantastic Lesson Starter - Top 20 Consumer Brands of 2015
3rd March 2015
What happened to McDonalds?
5th March 2015
Clone Wars - Nespresso sues Espresso
22nd January 2016