Teaching activity
Uber's Disastrous 2017 - A Video Timeline
24th August 2017
2017 has been a pretty terrible year for Uber. Some of its problems were self-made; others outside of its control. But, all have damaged the reputation of the business.
This short video provides a timeline of Uber's problems in 2017.
It would make for an excellent discussion stimulus.
Which of these events are likely to impact the long-term performance of Uber? Which are less significant?
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