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How do the key aims a business can set relate to pigs? This is a handy memory tool.

Students often forget what key aims a business can set, especially when they are trying to write an answer regarding whether aims are suitable or whether they will be achieved.

A good way for students to remember the key aims are through the acronym PIGSS:

Profit

Increase Market Share

Growth

Survival

Social/Ethical

By remembering these key aims students can begin to develop arguments around which aims could be more suitable, boosting their analysis or evaluation.

To make this memorable and engaging we made 5 origami pig faces to annotate with key information about different businesses. This way, students have a memorable, informative and engaging revision tool.

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