In the News
Growth Strategy: Snapchat Looks to Raise $4bn from the Stock Market

6th November 2016
Snap Inc. (owners of Snapchat) is looking to raise around $4bn as it moves from being a private to a public company via a stock market flotation.
The video below features an excellent discussion of why Snapchat has decided now is the right time to seek a public listing for its shares. As usual, the main aim of an initial public offering (or "IPO") is to raise growth capital, as well as providing an "exit" for the venture capitalists who have financed Snapchat thus far.
This article on Business Insider is also worth a read. It considers the success of Snapchat's innovation in recent years and the increasingly intense competitive rivalry with Facebook. Don't forget that the founders of Snapchat declined a multi-billion offer for their company from Facebook!
You might also like

Sources of Finance: Sale of Assets | JD Sports Sells 15 Brands to Competitor
18th December 2022
Sources of Finance | Sale of Assets
Topic Videos
Sources of Finance | Grants
Topic Videos
Sources of Finance | Business Angels
Topic Videos
Sources of Finance | Peer-to-Peer Funding
Topic Videos
Sources of Finance | Family & Friends
Topic Videos
Sources of Finance: Bank Overdraft
Study Notes