In the News

Greater Regulation of Advertising on the Cards to Tackle Gender Stereotyping

Jim Riley

26th July 2017

This BBC video explains how tighter regulation of advertising is to be introduced in the UK - which will affect some well-known consumer brands!

Advertising in the UK is regulated by the ASA (Advertising Standards Association). Is it going too far with this latest "crackdown"?

The ASA in its report claims:

“Our review shows that specific forms of gender stereotypes in ads can contribute to harm for adults and children”

Sexist adverts to come under scrutiny - BBC News

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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