In the News
Bombardier fights back
17th October 2017
How can Bombardier, plane manufacturer and Northern Ireland's biggest employer, fight back against a new tariff of 300% being imposed on its exports to the US? Calling in the strategic and financial muscle of a much bigger firm might help, hence the tie-up with Airbus announced last night. Airbus has a factory in the US which could be used to assemble the planes, and the BBC's Northern Ireland business correspondent reports thatthe hope is that, by assembling the C-Series there, it will be able to sell them to US customers without facing tariffs.
The report, linked above, analyses this proposal and also has a video explaining the history of Bombardier in Northern Ireland, where the wings for the C-Series are made. The video also gives some data behind the accusation by Boeing that Bombardier was selling its jets below cost price after taking state subsidies from Canada and the UK.
You might also like

External Growth and Competition Legislation | A Mega Merger is Blocked!
2nd November 2022

External Growth | Homes Sweet Homes
5th September 2022
Business Objectives (Introduction)
Topic Videos
Protectionism and Open Trade
Study Notes
Business Strategy & Tactics
Study Notes
Influences on the Choice of Positioning Strategy
Study Notes
What is Strategy?
Study Notes