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Who are Britain's Favourite Supermarkets?

Graham Watson

16th February 2017

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Non-price competition is an important part of a supermarket's armoury when competing for custom. This article looks at a variety of categories - in-store experience, online, food quality and value for money - identifying which supermarkets appeal to consumers. Which supermarkets came top in the Which survey?


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Graham Watson

Graham Watson has taught Economics for over twenty years. He contributes to Tutor2U, reads voraciously and is interested in all aspects of Teaching and Learning.