How to Use Marketing Aims & Objectives (AF2) | BTEC National Business Unit 2 Live Revision
For the second in our livestream series, we focus on AF2 (Marketing Aims and Objectives).
This is a replay from Tuesday January 2nd 2024
Jim Riley is the co-Founder and CEO of tutor2u. Prior to founding tutor2u with twin brother Geoff in 2000, Jim was Director of Strategy for Thomson Travel Group. Prior to this Jim spent 10 years with PwC. Jim is a Fellow of the ICAEW and holds an MBA from Bradford Business School.