Building Your Campaign Costs and Timetable | BTEC National Business Unit 2
Our Unit 2 marketing campaign needs to detail the costs of specific promotional elements, including wider costs and realistic values. We'll look at how to put these together and then how to turn this into a suitable timetable.
This is a replay from Thursday January 5th 2023
Jim Riley is the co-Founder and CEO of tutor2u. Prior to founding tutor2u with twin brother Geoff in 2000, Jim was Director of Strategy for Thomson Travel Group. Prior to this Jim spent 10 years with PwC. Jim is a Fellow of the ICAEW and holds an MBA from Bradford Business School.