First mover advantage (FMA)
- Group(s): Key Terms & Concepts
Advantages that a business achieves by being the first to enter a market.
From the Reference Library
Unit & Topic Assessments
Short exam-style and exam-standard assessment papers (with mark schemes) to help test specific units or key topics in the relevant specification.
Pearson, Home based
Cardinal Newman College, Preston, LancashireNew
Winland Academy Ltd, London
Teacher of Economics 10 days left to apply
Haberdashers' Aske's Boys' School, Elstree, Hertfordshire
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