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VW targets growth markets

Penny Brooks

26th February 2012

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A quick heads up for business students and teachers who have no reason to follow the Economics blog - Geoff Riley has posted an item about VW’s growth and profits. There is a one-minute video which would be an excellent lesson starter, with hints about the acquisitions and competitive strategy which have led to a 15% growth in sales and doubling of profits, and their focus on emerging markets - plenty here which could lead into an investigation of the company for BUSS4 students.

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Penny Brooks

Formerly Head of Business and Economics and now Economics teacher, Business and Economics blogger and presenter for Tutor2u, and private tutor

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